Retail Adoption
AI-referred shoppers convert 54% better — if the model can read your site
These shoppers show up already researched, an assistant having done the comparison first, so they land closer to the buy than a retailer's other traffic.
2 STORIES
AI for merchants, marketplaces & marketing
Retail Adoption
When orders grow faster than visits, the visitors are different. Shopify's numbers say AI-referred shoppers arrive closer to buying than anyone else.
Chandni Melwani
Global
Retail Adoption
These shoppers show up already researched, an assistant having done the comparison first, so they land closer to the buy than a retailer's other traffic.
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