E-commerce

Marketing AI

Ads are moving into AI search, and there is now a scoreboard for how your brand shows up

The measurement layer usually shows up before the ad money does. For AI search, it just did.

A receding wall of round analogue dials and small red indicator lights on a blue-grey control panel, the nearest gauge sharp and the rest blurred

Chandni Melwani · Jul 20, 2026

Retail Adoption

AI-referred shoppers convert 54% better — if the model can read your site

These shoppers show up already researched, an assistant having done the comparison first, so they land closer to the buy than a retailer's other traffic.

Two hands at a shop counter, one touching a blank point-of-sale screen and the other holding a curling paper receipt

Chandni Melwani · Jul 19, 2026

Conversational Commerce

Google AI Mode now fills your grocery cart, collapsing the path from search to sale

Task completion arrives inside a search product with a billion monthly users, and the trip to your site is the part it removes.

A single empty wire shopping trolley standing alone on bare asphalt against a plain pale wall, photographed in black and white

Chandni Melwani · Jul 18, 2026

Platform Updates

Amazon sellers have until July 27 to shorten their titles, or its AI does it for them

A shorter title cap and a new AI-only field, arriving on a two-week clock.

Close-up of rows of small metal letterpress type blocks packed into wooden composing trays, each block carrying a single raised character

Chandni Melwani · Jul 17, 2026

Platform Updates

The AI checkout standard that debuted at NRF in January is now default infrastructure. Walmart was just the headline act.

Google's Universal Commerce Protocol debuted at NRF in January 2026 and is now default infrastructure, with Walmart live and Shopify on by default. Here's what ecom operators should do.

Overhead view on an orange background of a hand holding a plain white unmarked chip card against a black card-payment terminal

Chandni Melwani · US · Jul 14, 2026

Platform Updates

AI agents can now shop your Shopify store. Shopify turned it on for everyone.

Shopify's Universal Commerce Protocol is now default on every store. Products are auto-discoverable in ChatGPT and Copilot. Here's what operators should do.

A wall of wooden library card-catalogue drawers with brass cup handles, each drawer fronted by a small typed index label

Chandni Melwani · Global · Jul 10, 2026

Conversational Commerce

Agentforce Commerce GA: AI Traffic Converts 8x Social

Salesforce Agentforce Commerce launches with ChatGPT integration. AI-referred traffic converts at 8x social media rates. What ecom operators need to do now.

Overhead view of a concrete counter with a tablet showing a product grid, a phone held in one hand, and small cosmetics and a hairbrush laid out

Chandni Melwani · Global · Jul 8, 2026

Ads are moving into AI search, and there is now a scoreboard for how your brand shows up

AI-referred shoppers convert 54% better — if the model can read your site

Google AI Mode now fills your grocery cart, collapsing the path from search to sale

Amazon sellers have until July 27 to shorten their titles, or its AI does it for them

The AI checkout standard that debuted at NRF in January is now default infrastructure. Walmart was just the headline act.

AI agents can now shop your Shopify store. Shopify turned it on for everyone.

Agentforce Commerce GA: AI Traffic Converts 8x Social

Every part of AI that's moving, in your inbox before the market opens.